Integration of Roistat with AmoCRM works the following way: after the client makes an order, the new lead is created in AmoCRM automatically. Roistat transmits the visit number from the browser cookie roistat_visit to the additional field roistat of this lead.
If the value from the roistat field is accidentally deleted, Roistat will define the source of the visit while loading leads, so the deal will be transferred in the needed marketing channel. If a manager receives an order by telephone, he can ask the promo-code and enter it in the roistat field.
Roistat cannot tag the amoCRM forms.
If the lead is not marked as duplicate:
Additional field ID is displayed in its settings:
If you create a lead manually, you can fill in the roistat field with the data of the source of the lead. The information about the source of the lead will be displayed in Analytics.
To bind the lead to the specified marketing channel, enter the following markers in the roistat field:
Distribute the statuses of the deals by dragging them into the statuses groups:
Read the instructions of lead creation settings and click the Next button:
Field for filtration: if you have several businesses in one CRM. you can select each business using the filtering field.
Filtration parameter: if the filtering field is empty, only the deals with empty fields will be loaded.
Revenue field: if this field is not chosen, the Revenue will be loaded from the standard CRM field.
First cost field: select the additional deal field for loading Cost. The profit will be calculated automatically.
Profit field: select the additional deal field for loading Profit. The value of this field will be used to automatically calculate the cost.
Use the date of sale from the CRM: enable this mechanism if you want the date of the sale to be downloaded directly from the CRM.
Deals from the Unsorted folder are not loaded into Roistat.
All leads are created as deals by default. If you want to create the leads as Unassembled, configure this mechanism step by step:
Connect the form in amoCRM. It is necessary due to the features of transmitting the leads from Roistat to CRM. Enter the Form ID to the Form ID field in the amoCRM settings.
Paste the Form ID into the Form identifier field.
Paste the Form name into the Form name field.
To make managers work with the incoming leads more effectively, enable the creation of tasks by new leads in CRM to the responsible manager:
This mechanism works only when leads are created as Leads in amoCRM. If the leads are sent to Unsorted, the tasks assignment does not work.
To enable this mechanism, activate the switcher. Then, appoint the managers to the tasks.
On this step, you can specify the Time for tasks completion, Task type, and Task text:
Additional fields can be filled in:
In the table below you can see the name of the fields and their system names.
These fields are supported by amoCRM by default:
Unique visitor ID
The budget of the deal
Create a deal in the specific pipeline
Create a deal with the specific status in the specific pipeline
Create tags using a comma
The ID of a responsible manager
Roistat supports all types of user fields.
However, if the client's field is a dropdown list, it is required to transmit not the value of the field, but the ID of the value in the dropdown list.
|Field ID in amoCRM||Field that was created manually in amoCRM|
Open the lead in amoCRM and click the Setup button. Then, click on the field, and you will see the ID:
|Field type||How it works|
|DATE||Returns and accepts the values in the YYYY-MM-DD HH:MM:SS (year-month-day-hour-minute-second) format|
|SMART_ADDRESS||Transmits the first value that was entered in the list|
We recommend configuring the transfer of deals to CRM via Roistat. In this case, the deal will be firstly sent to Roistat, and then Roistat will send them to CRM. To learn more about the advantages of this way of leads transfer, read this article.
If you already configured the transfer of leads using the code, you shall fill in the additional field roistat with the value of cookie roistat_visit.
You can receive the value of this cookie using this code:
$roistatVisitId = array_key_exists('roistat_visit', $_COOKIE) ? $_COOKIE['roistat_visit'] : "unknown";
Roistat can create leads in amoCRM only if you paid for amoCRM service or you have a trial account.